The Most Sponsor Pleasant Sports activities of 2023

Sponsorship Friendliness Research

rEvolution focuses on connecting manufacturers with followers by tapping into their shared ardour for sports activities. Sports activities sponsorship, valued at a staggering $70 billion worldwide, performs a pivotal function in numerous manufacturers’ advertising and marketing methods. Understanding followers’ attitudes and behaviors in direction of the preferred sports activities and leagues is essential. 

In Q2 of 2023, we performed the second iteration of our proprietary “Sponsorship Friendliness Survey,” partaking greater than 1,000 members and gathering a wealth of knowledge factors. Inside this information, we now have distilled probably the most compelling and enlightening insights. You could find a spotlight model of the report by way of the hyperlink beneath.  

The findings from this research have been just lately printed in the Sports Business Journal (SBJ). In collaboration with SBJ, we provide a complete view of every sport’s place when it comes to sponsor friendliness and recognition that quantifies the effectiveness of a sponsorship. 

By combining sponsor friendliness with the attain and recognition of every sport inside our research, we derived rEvolution’s Sponsor Rating—a real game-changer within the area. 

The outcomes

Our analysis has uncovered quite a few surprises and insights, and we’re excited to share the findings. Highlights of the report embody the rating of the highest sports activities in relation to their sponsor friendliness and attain, the quickly rising impression of girls’s sports activities, the continual battle inside the motorsport rankings, and extra. 

To entry this industry-leading and complete sports activities sponsorship research, merely register on the hyperlink beneath.